SaveSURGE.org - Fighting to save the soda you love SaveSURGE.org - Fighting to save the soda you love SaveSURGE.org - Fighting to save the soda you love
SaveSURGE.org - Fighting to save the soda you love SaveSURGE.org - Fighting to save the soda you love
SaveSURGE.org - Fighting to save the soda you love SaveSURGE.org - Fighting to save the soda you love
SaveSURGE.org - Fighting to save the soda you love
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About: SaveSURGE.org in the Press

As those ruthless, heartless agents in Hollywood like to say; "Any publicity is good publicity". Still, we've been fortunate to have obtained some positive publicity since going online in February of 2002. Below you will find some articles mentioning or featuring SaveSURGE.org.

Our Biggest Moments
1/11/07

Interview on CNN
CNN's Jeanne Moos was doing a story on the word "surge", as it was being used a lot by the media and members of congress with regards to the war in Iraq. So, she decided to find out what other ways the word is being used. SaveSURGE.org was prominently featured!
Click here to view the video on CNN's website

12/1/06
Featured in "Citizen Markters: When People are the Message"
Ben McConnell and Jackie Huba's critically-acclaimed book about how one person, or a group of people, can impact our society online. The book features a whopping eight pages dedicated to our community!
Click here to visit the Citizen Marketers website
4/18/05

Feature Article in the Associated Press
The AP's Marc Levy wrote an excellent article about SaveSURGE.org! The article has run in countless newspapers and websites across the USA!
Click here to read the story

Also...
Click here to read a copy as it appeared on Yahoo! (PDF)


Chronological Listing of Press Features
Date
Media Outlet/Publication
1/31/07

Mention in Geek Monthly
Our great friend Marcus wrote a terrific review of Vault in the new issue of Geek Monthly. Not only that, but he gives props to SaveSURGE.org!
Click here to read the article on VaultKicks.org

1/31/07

Mention in the St. Louis Riverfront Times
Malcolm Gay wrote an excellent article about Vault and how our community helped make it possible!
Click here to read the article

1/11/07

Interview on CNN
CNN's Jeanne Moos was doing a story on the word "surge", as it was being used a lot by the media and members of congress with regards to the war in Iraq. So, she decided to find out what other ways the word is being used. SaveSURGE.org was prominently featured!
Click here to view the video on CNN's website

1/6/07

Mention on ABC News
Ben McConnell, our friend and Co-Author of "Citizen Markters" gave an interview on the ABC Morning News and mentioned our community!
Click here to watch the video on YouTube

12/1/06
Featured in "Citizen Markters: When People are the Message"
Ben McConnell and Jackie Huba's critically-acclaimed book about how one person, or a group of people, can impact our society online. The book features a whopping eight pages dedicated to our community!
Click here to visit the Citizen Marketers website
3/2/06
Mention in Fyens Stiftstidende
The Danish newspaper chronicles the fight to bring URGE back to their country. SaveSURGE.org gets a mention!
10/7/05
Mention in the Dartmouth Independent
SaveSURGE.org was mentioned in an article about long lost beverages appearing in Dartmouth College's newspaper.
5/5/05
Feature on KPNX-TV in Phoenix, AZ
SURGE fans Debbie and Shirley were featured on KPNX-TV in Phoenix, AZ! These ladies are two of the most dedicated and deserving SURGE fans out there and this feature story is must-see TV!
4/28/05
Interviewed on K-100 Morning Show
SaveSURGE.org Co-Webmasters Avery & Eric were interviewed live on the K-100 Morning Show. K-100 is in Macomb, IL. Our thanks to Chris & Beau for having us on the show!
4/27/05
Mention in Richmond VA's Style Weekly
Our community was mentioned in the publication's "Channel Flippin'" column. Oddly enough, the snippet has nothing to do with SURGE! Here's the clip:
"Like 'Tru Calling'? Well, maybe you can go in on Web space with the folks campaigning for the return of Surge soda (www.savesurge.org), because Fox is pulling the plug on the series one episode before the finale"
4/20/05
Interview on WCBS Radio in New York City
Reporter Catherine Cioffi conducted an interview with SaveSURGE.org Co-Webmaster Eric Karkovack.
4/19/05
Mentioned on Fortune.com
SaveSURGE.org was mentioned in Fortune's Andy Serwer's "Street Life" column. He writes: "Some people write to their Congressional representative about issues they feel very strongly about and some people write to their local Coca-Cola bottler to try to save their favorite soft drink. Apparently there is quite some momentum behind the movement to save Surge, which is quickly slipping from existence. The website http://www.savesurge.org offers news, wallpaper for your computer, copies of "Save Surge—The Movie", recipes (OK, there's only one), Surge sightings (none), t-shirts, stories, and photographs of the beloved soda. I don't personally recall Surge, but I want to try it now! Damn, it must be good!"
-Not completely accurate as we have more than just one recipe, but it's an honor to be mentioned by Fortune!
4/18/05
Interview on ABC 27 TV
WHTM-TV in Harrisburg, PA aired an interview with SaveSURGE.org Co-Webmaster Eric!
4/18/05
Feature Article in the Associated Press
The AP's Marc Levy wrote an excellent article about SaveSURGE.org! The article has run in countless newspapers and websites across the USA! Click here to read a copy as it appeared on Yahoo! (PDF)
3/22/05
Hotlink on CollegeHumor.com
CollegeHumor.com sent thousands of new visitors our way! Warning: this site contains some adult material! If you're under 18, don't visit.
2/14/05
Church of the Customer - Blog and Podcast
SaveSURGE.org mentioned as an example of "Citizen Marketing" by marketing expert Jackie Huba.
10/04
Featured in Beverage World Magazine
SaveSURGE.org Co-Webmaster Eric was interviewed for a short feature in the 10/04 edition of Beverage World.
10/14/04
Interview on prolefeed.com
SaveSURGE.org Co-Webmaster Eric was interviewed on the entertainment site prolefeed.com. Among the topics he discussed are SURGE's failure in the marketplace, the loyalty of SURGE fans and what the future has in store for SURGE.
5/20/04
Article in the North Star
SaveSURGE.org was featured in the Francis Howell North Star - a school newspaper in St. Charles, MO. Reporter Mike Colesworthy and designer Erica Jackson did a fantastic job in helping to spread the word about SURGE!
View the Article - PDF Format | GIF Format
2/10/04
Interviewed on The David Lawrence Show
SaveSURGE.org Co-Webmaster Eric Karkovack was interviewed live on The David Lawrence nationally syndicated radio show. What a way to spread the word!
12/15/03
ClickOfTheDay.com's Pick for 12/15/03
SaveSURGE.org was selected as ClickOfTheDay.com's Monday Mayhem (their Anything Goes category) winner for 12/15/03!
10/14/03
Small Mention in Atlanta Journal-Constitution
SaveSURGE.org gets a small mention in a 10/14/03 article about Coca-Cola's Tab soft drink. The article points out how the loyalty of Tab fans have kept the drink alive. It goes on to list some of the sodas that have formed diehard online communities and SaveSURGE.org is among them (strangley the URL they printed was that of our links page...).
9/09/03
Interviewed on 100X FM in Madison, WI
Avery & Eric were interviewed on live radio during 100X's The Bench Jockeys! The segment lasted about 10 minutes and was a whole lot of fun. The great folks of Wisconsin learned a lot about SURGE and we learned that it's not so easy to have a 3-way phone call live on the air ;) The interview is now online and available for SURGE fans everywhere to listen in!
8/27/03
(online)

8/28/03
(print)
National SaveSURGE Month Featured in the Atlanta Journal-Constitution
This is our second time being featured in the AJC! Scott Leith does a great job covering Coca-Cola for the paper and he did a short feature about the upcoming National SaveSURGE Month. We're hoping this brings even more SURGE fans out for this huge event!
7/31/03
Selected as a USA Today Hot Site
USA Today selected us as one of their Hot Sites for Thursday, July 31! This is one of the oldest and the most prestigious "site of the day" honors out there. Here is their writeup about SaveSURGE.org:
"If you're a SURGE addict, and you're not running caffeine-induced laps around your block, settle down and check out savesurge.org. SURGE has been fading fast since its 1997 introduction — the hopped-up soda's found mostly in fountain form now — but you can check out unique ways to save it and learn about the general plight of SURGE. Meet the SURGE lovers behind the movement, compare SURGE's caffeine content with other leading sodas, and see photos submitted by super SURGE slurpers."
7/31/03
KLAS Weird Website of the Week
Two press items in one day? Ok, I think we're almost overexposed! KLAS
TV in Las Vegas, NV selected us as their Weird Website of the Week. The site was also broadcast on their nightly news - the first bit of TV exposure as far as we know. Here's what they had to say:
"This week’s weird website is odd because of its passion for a type of pop.
At SaveSurge.org you'll be able to work to save surge soda. The pop was introduced in 19-97 but has been declining in popularity. At the site you can sign a petition to save the soda, find where to send letters, even given testimonials about the impact the pop has had on your life. "
7/24/03
Featured Site in Canada.com's Web Junkie
The Montreal section of Canada.com features a great section called Web Junkie where content producer Mark Stachiew picks new links to spotlight every day. We are honored to have been picked on 7/24/03. Viva les Expos! (C'mon, let the Expos win a World Series, they deserve a break)
7/03
Feature in Beverage Spectrum Magazine
SaveSURGE.org is included in an article about nostalgic sodas that still have large followings.
6/15/03
Feature in Beverage World Magazine
The June 2003 edition of Beverage World includes a feature article about SaveSURGE.org. This is a very large industry publication and is read by executives worldwide, including those at Coca-Cola. There were a couple of mistakes in the article itself, but reporter Heather Todd did a great job of painting SURGE fans in a positive light and showing the world that people do indeed want their Fully Loaded Citrus Soda back on store shelves.
4/15/03
Mention in Associated Press Article
This is a story about SURGE's Norwegian cousin, URGE. It involves a strange lawsuit in Sweden and we were mentioned at the end of the article.
11/07/02
Mention in the Hampton Roads (VA) Daily Press
Columnist Pernell Watson received a question from a reader about what was happening with SURGE and gave our site a plug. The article is kind of blunt in regards to SURGE's situation but we still appreciate the mention.
11/01/02
SaveSURGE.org Featured in the Atlanta Journal-Constitution
We were fortunate enough to get a small article written about us in Coca-Cola's hometown newspaper. Journalist Scott Leith covers Coke for the AJC and his mention of SaveSURGE.org won the site some new fans and no doubt turned some heads at corporate headquarters.
7/20/02
Mention in the Mid-York Weekly (Central/Upstate NY)
Reporter Gregory Herbowy wrote an article about the plight of SURGE and mentions SaveSURGE.org.
6/21/02
SaveSURGE.org Awarded 7 Wonders Pick of the Day
Since 1996, 7 Wonders has been picking a different site to be honored each day. We at SaveSURGE.org feel honored to have been featured.
2/10/02
SaveSURGE.org contributes to Soda Pop Dreams Magazine
Blair Matthews of Soda Pop Dreams wrote an article and polled readers about the sodas they miss the most. SURGE ended up in second place (Nehi was first by a nose) and Mr. Matthews asked us to contribute a piece to this excellent article.

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